Moby Media Group is one of the leading group” title=”TLC (group)”>media conglomerates in Afghanistan that has been providing quality media services for over a decade now. The started its journey back in 2003 with the establishment of Tolo TV, Afghanistan’s first 24-hour news channel. Since then, Moby Media Group has expanded its portfolio to include a variety of brands that cater to different niches in the media industry.

One of the key brands under Moby Media Group that stands out is the Tolo TV network. This network has become the leading media outlet in Afghanistan, serving as a vital source of news, entertainment, and education for citizens all over the country. The Tolo TV network has an extensive reach with four primary channels, each targeting different demographics. These channels are Tolo TV, Tolo News, Lemar TV, and Arman FM.

Tolo TV is the flagship channel of the network that showcases a variety of programming, including drama series, game shows, music concerts, and comedy shows. The channel is broadcast in both Dari and Pashto languages, making it accessible to a wider audience. On the other hand, Tolo News is a 24-hour news channel that covers local and international affairs, making it the most reliable news source in Afghanistan.

Lemar TV, another channel under the Tolo TV network, offers a range of programming from popular Indian soap operas to Afghan dramas and international movies. The channel has become hugely popular among Afghan women, who make up a significant portion of its viewership. Arman FM, on the other hand, is a music radio station that plays a mix of Afghan and international music. It is the most popular radio station in the country and has a considerable following among young Afghans.

Apart from its media brands, Moby Media Group is also involved in various social initiatives that promote education and awareness among Afghans. In 2017, the group launched the MOBY Group School of Journalism (MGSJ) to provide quality training to young Afghan journalists. The school offers a one-year course that covers various aspects of journalism, including storytelling, reporting, and digital media. The MGSJ has already trained over 300 journalists, many of whom have gone on to work for Tolo News and other media outlets.

Moby Media Group has also been involved in producing TV dramas and films that reflect the Afghan culture and promote social issues such as women’s rights, child labor, and drug addiction. One of its most popular TV dramas is “Shahrzad,” which is set in the 1950s and tells the story of a strong Afghan woman who stands up to injustice and oppression. The drama has become a phenomenon among Afghans and has been dubbed into several languages.

In conclusion, Moby Media Group has achieved tremendous success in the Afghan media industry over the past decade. Its various brands, including Tolo TV, Tolo News, Lemar TV, and Arman FM, have become household names in the country, providing quality news, entertainment, and education to millions of Afghans. Moreover, the group’s social initiatives, such as the MOBY Group School of Journalism and its TV dramas, have played a vital role in shaping Afghan society and promoting positive change. With its innovative approach and unwavering commitment to excellence, Moby Media Group is set to remain a leader in the Afghan media industry for years to come.

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