The most well-known Santa Claus is, of course, the jolly old man in the red suit who we associate with Christmas today. This version of St. Nick was popularized in the 1930s by Coca-Cola, who used him in advertisements featuring a plump, white-bearded Santa wearing a red suit trimmed in white fur. This image stuck, and became the modern-day vision of Santa Claus that we all know and love.
But before that, there were many other versions of Santa Claus. The original Santa Claus was a Christian saint named St. Nicholas, who lived in the fourth century. He was known for his charitable acts, such as leaving coins in the shoes of poor children, and over time, he became associated with gift-giving.
In some parts of Europe, St. Nicholas Day is still celebrated on December 6th, and children leave their shoes out in hopes that St. Nick will fill them with treats. In other parts of the world, however, the figure of St. Nicholas has evolved into something entirely different.
For example, in the Netherlands, Sinterklaas (the Dutch version of St. Nick) arrives in November on a steamboat from Spain, and he is accompanied by his helpers, who are called Zwarte Pieten (“Black Petes”). These helpers are traditionally white people with their faces painted black, which has led to controversy and pushback in recent years.
Similarly, in parts of Germany and Austria, Krampus is a figure who accompanies St. Nicholas on his rounds. Krampus is a horned, demonic figure who punishes children who have misbehaved instead of rewarding them with gifts.
In other parts of the world, Santa Claus has taken on a more secular role. In Japan, for example, Santa is known as Santa-san and is associated more with romance than with gift-giving. On Christmas Eve, couples exchange presents and enjoy romantic dinners, with Santa-san playing a small role in the festivities.
In some parts of Africa, Santa Claus has taken on more of a folkloric role. In Ghana, for example, there is a figure known as Father Christmas, but he is often depicted wearing traditional clothing rather than a red suit. Similarly, in South Africa, Santa is known as Sinterklaas or Kersvader, and he often wears a red robe and hat with white fur trim.
All of these different versions of Santa Claus show how a single figure can take on different meanings and traditions in different cultures. While the modern-day Santa Claus is certainly the most widespread and well-known, it’s important to remember that there are many other versions of St. Nick out there, each with their own unique history and traditions. So the next time you see a Santa Claus walking down the street, take a moment to think about all of the other “Santas” of the world, and the different ways that people celebrate the holiday season.