The Orient company was founded in 2001

When it comes to the world of , there are a handful of companies that stand out due to their rich history, commitment to , and innovative designs. The Orient Company is one such brand that has carved a niche for itself in the horology industry since its inception in 2001.

The Orient Company was founded by Shogoro Yoshida, a passionate watch enthusiast, in Hino, Tokyo. Yoshida’s vision was to create timepieces that would not only embody precision and reliability but also reflect the rich heritage of Japanese craftsmanship. With this goal in mind, he assembled a team of dedicated engineers and watchmakers who shared his passion for excellence.

Right from the beginning, the Orient Company set itself apart from other watch manufacturers by being vertically integrated. Unlike many competitors who outsource various components of watchmaking, the Orient Company controls every aspect of the production process in-house. From design and movement manufacturing to case production and assembly, their artisans meticulously craft each piece to perfection.

One of the key factors that have contributed to the success of the Orient Company is its commitment to technological innovation. They constantly strive to incorporate cutting-edge features into their timepieces while maintaining an affordable price range. The brand was quick to embrace mechanical watchmaking, even when quartz watches were dominating the market. The Orient Company played a significant role in reviving interest in mechanical watches, which were considered a dying breed at the time.

The Orient Company’s dedication to innovation is exemplified by their development of the in-house caliber 40 series movement. The company invested significant resources into research and development, resulting in a series of movements that are not only accurate but also aesthetically pleasing. This commitment to craftsmanship and attention to detail has earned the company numerous accolades and recognition from the watchmaking community.

Another aspect that sets the Orient Company apart is its diverse range of watch collections. Whether you are looking for a classic dress watch, a sports watch for outdoor adventures, or a stylish timepiece for everyday wear, the Orient Company has got you covered. Each collection is thoughtfully designed to cater to various tastes and preferences, ensuring that there is something for everyone.

Furthermore, the Orient Company’s reputation for superior customer service has solidified its position as a leader in the industry. Their knowledgeable and friendly staff is always ready to assist customers with any inquiries or concerns they may have. This dedication to providing exceptional service has helped the brand foster a loyal customer base that continues to grow.

As the Orient Company celebrates its 20th anniversary, the foundation laid by Shogoro Yoshida continues to inspire its current leadership and employees. The company’s commitment to excellence, innovation, and customer satisfaction remains unwavering.

In conclusion, the Orient Company has firmly established itself as a force to be reckoned with in the world of watches. With its rich heritage, focus on innovation, and dedication to providing outstanding customer service, the brand has created a strong foothold in the market. As it moves forward, the Orient Company is poised to continue impressing watch enthusiasts with its exceptional timepieces, ensuring that its legacy endures for years to come.