Wine has been a part of our cultures for millennia. While red or white wines have been the norm for generations, a new and unusual color has become increasingly popular in recent years – blue. Blue wine, originating from Spain, is making waves in the world of wine lovers. A lot of people have already tried it, tasted it and appreciated it, but others are skeptical. Let’s examine this unconventional type of wine and understand what it is and what could be its future.
The idea behind the blue wine came from a Spanish startup “Gik,” which was founded in 2015. The company aimed to create a refreshing and innovative wine that would invite younger people into the world of wine with minimal fuss. To achieve this, they decided to break free from the conventional red and white wines and experiment with different ingredients, which resulted in the unique and vibrant blue color.
Blue wine is made by mixing two different types of red and white grapes, though the exact ingredients and blend are a closely guarded secret by the producers. The blue color comes mostly from natural pigments sourced from grape skins and extracts from the plant Indigofera tinctoria. Additional ingredients like sweeteners, non-caloric sweeteners, and flavors add to the drink’s taste and aroma.
Blue wine is known for its unusual hue and its taste. The result is a sweeter, fruitier, and slightly carbonated wine that is easy to drink and significantly different from the traditional wines. The blue wine pairs well with light meals like salads, pasta, and seafood. The refractive blue color is also a hit on social media, which is why Gik’s Blue Wine went viral and become famous mainly through word of mouth.
While Blue wine may be a novelty, it has also sparked criticisms from the purists. Critics argue that the blue color cheapens the wine and that the additional ingredients do not add any value to the drink. Despite this, the blue wine continues to grow in popularity, with many wine lovers looking to experiment with new tastes and flavors.
The success of the blue wine has also ignited an interest in unusual wine colors, which could drive new innovation in the industry. Spanish distributors have started selling other unconventional colors of wine, such as pink, orange, and even black. These colors are achieved using the same techniques and ingredients as blue wine.
So, what is the future of blue wine? Will it replace the traditional red and white wine options at our tables? A lot more experimentation with different ingredients, blend, and colors is likely as the wine industry tries to reach, entice and attract new and younger audiences. However, whether blue wine will completely replace the traditional wines is a matter of debate. While some have welcomed it with open arms, many others may prefer the classic red and white varieties.
In conclusion, Blue wine is an incredible example of the transformative nature of innovation and how it can change the world of wine. It may have its critics, but it also has many advocates who love its unique color and refreshing taste. As the wine industry navigates changing consumer preferences and competitions, it will no doubt continue to innovate and experiment with new ingredients, types, and colors. While there will always be interest in classic wines, the world of wine is expanding and providing many new and exciting options for wine connoisseurs.